The past few weeks have produced one of the more theatrical transparency disputes in programmatic advertising’s history. Three of the big six holding companies have either exited or are auditing The Trade Desk. The dominant independent DSP’s stock is down roughly a third in 2026. And everyone involved is claiming,
“Life’s a game, sometimes it feels like someone else has the controller,” says Laurie Howel, founder of creative company Isle of Any, who (along with fellow co-founder Toby Treyer-Evans) collaborated with Oscar Hudson to create a brand new cinematic advertisement for cryptocurrency exchange app Coinbase. Utilising the aesthetics of low
Google is expanding Search Live to more than 200 countries and territories, bringing voice and camera conversations to AI Mode globally. The expansion is powered by Gemini 3.1 Flash Live, a new audio model that Google calls its highest-quality yet. It’s inherently multilingual, so you can speak with Search in
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Apple Inc. is preparing to introduce advertising in its Maps app, part of a broader push to generate more money from services. An announcement could come as early as this month, according to people with knowledge of the matter. The system will operate similarly to advertising in Google Maps, allowing
ACLU spot uses Springsteen’s ‘Born in the U.S.A.’ to spotlight birthright citizenship The ACLU features Bruce Springsteen’s “Born in the U.S.A.” in a new ad spotlighting birthright citizenship as a Supreme Court case puts the issue back in focus. Created with Creative Artists Agency and produced by Stink Films, the Anderson Wright-directed
Amazon Spring Big Deals Days is in full swing, and with it comes a mighty plethora of audio deals. Depending on your preferences, you might be tempted by the best budget audiophile headphones, but if, like me, you’re looking for something a little simpler, I have the perfect workhorse headphones
AI isn’t breaking your strategy, it’s exposing it. Travis Claytor explains why clarity, consistency, and integration matter more than ever. The post How AI is Exposing Weak Strategies first appeared on Spin Sucks. Source link
Google has announced a new set of updates to its Performance Max campaign type, focused on two areas advertisers have consistently asked for: more control over who campaigns prioritize, and better visibility into where budget is going. The updates include first-party audience exclusions, budget reporting, expanded audience reporting, and placement
It’s hard to believe now, but there was a time when people only collected data if they absolutely had to. The stereotyped images of the ‘70s office, with rows of filing cabinets and card indexes, spoke to a very different attitude toward data. You kept what you absolutely, positively knew
