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4 trends marketers must follow in 2026

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B2B marketing on TikTok: What you need to know

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LEVEL UP: Essential Skills & Strategies to Kickstart Your Creative Career

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The ‘Marty Supreme’ Factor: How A24 Created A Viral Spectacle

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The ‘Marty Supreme’ Factor: How A24 Created A Viral Spectacle

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How L’Oréal Unlearned Advertising And Boosted Creator Results 55%

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McKinsey Says It Saved 1.5 Million Hours With AI—but That It Can’t Replace These 3 Job Skills in 2026

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The complete Super Bowl 60 ad tracker for 2026

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CES 2026: 7 biggest news stories across TVs, laptops, and other weird gadgets you missed

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Paid Vs. Organic Link-Shares: Facebook Limits Unverified To Just Two Per Month

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Unilever Won’t Replace the CMGO Title as Esi Eggleston Bracey Exits

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The New Way to Work With AI in 2026

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Hidden Fatigue: How Digital Devices Drain Professional Well-Being

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The campaigns that caught marketers’ attention in 2025

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MarketCast Report Crushes Gaming Stereotypes: Female Gamers Now Rival Men in Gaming, Reshaping How Brands Should Advertise

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The Vibe Marketing manifesto

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Industry News

Create a Data Story Executives Will Love

Your job isn’t to show your work. It’s to show what it means. Gini Dietrich has a no-fluff guide to smarter, story-driven marketing reports. The post Create a Data Story Executives Will Love first appeared on Spin Sucks. Source link

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Google compares Gemini AI design to Apple in the 1980s

For rival tech brands, Google and Apple have seemed awfully cosy lately. Earlier this month it was announced that, in a huge blow to OpenAI, Google’s Gemini will be powering the much awaited (and much delayed) enhanced Siri assistant on every iPhone. And now, Google has compared its UI design

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JPMorgan’s Latest Ads Feature Something Entirely New: Actual Customers

Financial services advertising usually looks similar: warm and fuzzy portrayals of life’s milestones—births, graduations, weddings, retirement parties—all made better because someone had the sense to invest.  But no matter how good the scripting and production, those bank “customers” are usually actors, and it’s obvious. That status quo changed earlier this

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“Focus on quality interactions rather than volume”

So what’s yours? Here are some questions to think about: What’s your preferred way of communicating? Is it written channels where you feel more confident because you have more time to formulate ideas or thoughtful responses privately? What’s your preferred way of processing information? Do you need more time and

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Mastering the Art of Data Storytelling

You know that feeling when you’re staring at a spreadsheet, hoping—just hoping—that somewhere inside those rows and columns is a brilliant insight, ready to leap out and impress your boss? Yeah. Me too. Last week, we talked about the moment when I proudly marched into a meeting with a beautifully

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