Late last month, Google plugged its Gemini Omni model into YouTube Shorts’ existing Remix tool, turning it into a way to heavily rework or transform creators’ videos. Billed as a way to “easily step into the trends and conversations on YouTube,” the update has instead raised fresh questions across the
“I’m obsessed with my collection of Japanese magazines, specifically Graphic Design (グラフィックデザイン) from the 1950s-70s. Every time I page through them, something different surfaces – a layout, a detail, a colour choice I’d flipped past a hundred times before. It’s always connected to whatever I’m interested in or working on
Ann Handley posted something on LinkedIn last week that stopped me mid-scroll. She’s a Wall Street Journal bestselling author and one of the most respected voices in marketing, and she wrote: “AI literacy is not prompt literacy. It’s judgment literacy.“ Her post went on to ask a question that nobody
For the past few days, CNN’s chief international correspondent, Clarissa Ward, has been reporting from Bunia, the capital of the Ituri Province in the Democratic Republic of Congo, the epicenter of the latest Ebola outbreak. Ward and her CNN crew, who have been the only TV news organization in the
A UK government review published recently revealed one million 16-24 year olds are out of work, with ministers warning of a “lost generation” of talent. In the creative industry it has been widely reported that entry level roles are disappearing. The annual IPA Agency Consensus showed a drop from 56%
Google has published documentation for a native link between Google Business Profile and Google Analytics, bringing local metrics like calls and direction requests into Analytics reports. The link may not appear in every Analytics account yet. What Shows Up In Analytics Once a profile is linked, a Google Business Profile
It’s Pride Month, and we’re seeing Schrodinger’s marketing, as brands try to be both in and out of the closet with their support of the LGBTQ+ community. It’s no secret that since the 2024 presidential election, corporate support for the 31 million Americans in this community has dropped faster than
Welcome to the week’s Pulse: updates affect how you measure AI search visibility, whether you can opt out of it, and how the completed core update reshaped rankings. Here’s what matters for you and your work. Google Adds AI Search Controls And Reports To Search Console Google is testing two
Chris Hassell launched Ralph in 2010 wanting to make cool things and get paid for it. Fifteen years of running an independent shop in advertising made that harder than it sounds. Now he thinks he’s found a way through. The way Hassell sees it, entertainment is the one part of
