Marketing Talent & Staffing Industry News | The Gradient Group

Featured Stories

A journey into the first 100 vinyl covers of Greensleeves, one of the world’s largest reggae labels

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Ioana Petcu’s work in the cultural sector explores linguistics as a lens for graphic design

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Care Bears Digital Pets might be peak nostalgia, but I’m here for it

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On Brand Winner Breaks Silence on Their Pitch Perfect Season

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How small companies can win with account-based marketing

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I can’t believe all these pop-culture icons come out of copyright in 2026

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AI Isn’t Replacing Marketers—It’s Making Us More Human

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Why CMOs Need to Redesign, Not Just Optimize, Marketing Operations

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28 Expert-Level Prompt Examples For SEO

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Get a free M-Pencil Pro with the new Huawei MatePad 12 X

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Google Adds AI Previews To Discover, Sports Feed Coming

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5 interesting stats to start your week

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How To Build SEO Strategies Around Real Customer Behavior

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Arthur Sadoun Says AI Shift Doesn’t Need to be Ad Industry’s ‘Kodak Moment’

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Why Advertisers Need Proof, Not Promises, in Commerce Media

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AWNY announces first global creator economy network

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OpenAI Looks to Build In-House Ad Infrastructure

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Xfinity Gives Frankenstein’s Monster a Social Media Glow-Up

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AI Startups Have Entered Their Emotional Brand Building Era

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13 Ways To Future-Proof Your Career From Layoffs In 2025

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2025 NFL Ad Tracker: A Running List of Early Season Ads and Partners

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Laurent Ezekiel Named Global CEO of Ogilvy, Devika Bulchandani Elevated to WPP Chief Operating Officer

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Nike Changes Iconic ‘Just Do It’ Slogan to Win Over the Anxious Generation

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Why billions of folks can’t easily get a drink or flush a toilet

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At Bad Bunny’s Sold-Out Puerto Rico Residency, Brands Score a Front-Row Seat

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Empty Shelves, Unique Products, Boycotts: What Target’s New CEO Must Fix to Turn the Company Around

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4 career-building tips—from personal branding to job hunting and growing as a leader

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This 31-year-old New Yorker asked the internet for $25K to start a business in 2020 — 3 years later he made $1M in sales. Here’s why his idea blew up

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One Out of Three Workers Has Lied During Their Job Search

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Sally-Ann Dale, former Droga5 head of production, dies at 55

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Industry News

WPP Open Pro AI already has competition from Google and Canva

Based on its recent earnings, WPP’s financial outlook (and perhaps the traditional agency model overall) looks glib. But the holding company is banking on its AI arsenal, including its newly launched self-service platform aimed at small-to-medium sized businesses, Open Pro, to turn things around. The trouble is that tech companies

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On Brand Winner Breaks Silence on Their Pitch Perfect Season

Bianca Fernandez never thought she’d be on reality TV—then came an Instagram DM from someone working on a new advertising competition show, NBC’s On Brand with Jimmy Fallon. “I remember calling my mom and being like, ‘Do you think this is legit?’” Fernandez told ADWEEK. “‘But also, if this is

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AI gains influence with shoppers, but search still rules

MarTechCharts regularly highlights data of interest to marketers and marketing operations professionals. Source: “When AI Guides the Shopping Journey: Opportunities for Marketers in the Age of AI-Driven Commerce,” IAB & Talk Shoppe. AI is now the second most influential shopping source behind only search engines, according to a new report

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