AI tools returned at least one false fact about 64% of UK high street retailers in a vendor-run test, according to figures Searchable shared with Retail Focus. The most common error was placing businesses in the wrong postcode. These tests point to something many marketing teams aren’t tracking. When AI
Every page you publish is vulnerable to traffic decay. The question is whether you catch it when it’s down 15% or 80%, and whether you fix the right thing when you do. Most teams catch it late, then reach for the same tool every time: refresh it. Update the date, add a
Chinese-Taiwanese artist co-founder of It’s Happening Angela Lian joined us on our New York Nicer Tuesdays stage in June – and she made it very clear that one thing is a constant through all of her work: pain. The artist centres chronic pain and illness in her work (like many
Google’s Martin Splitt and John Mueller discussed the Page Indexing Report and how it could be used to identify indexing issues. Of interest is how they tied quality to indexing, saying that quality isn’t just about the text on a web page. Indexing Happens In Stages Splitt and Mueller were
The World Cup has wrapped, which means it’s time for the obligatory marketing takeaways piece. This time it stops, predictably, on creators. They were one of the main conduits for fandom this tournament for broadcasters and advertisers alike. How they pulled that off is instructive. Because for marketers, the World
Will Thompson AKA @The300ChickenNuggets is a traditional ink artist who had developed what he calls a ‘Southern American Sumi-e’ style using sumi and Diamine ink on Bristol vellum. His detail-driven line work with fine brush strokes is uniquely dark and encapsulating. Hailing from the US state of Georgia, he studied
Apple Maps ads haven’t officially launched yet, but advertisers now have a clearer view of who can participate. The newly published Apple Advertising Services policy prohibits the broad category of home services businesses, including plumbing, electrical, locksmith, HVAC, pest control, roofing, and general contracting. Apple hasn’t disclosed a launch date
The World Cup final may not have been played, but NBCUniversal’s Telemundo is already hoisting its trophy over how it covered the month-long tournament. On Wednesday, the broadcast network held a FIFA World Cup Playmakers Summit at the famous Studio 8H, home to Saturday Night Live at 30 Rockefeller Plaza
They called her the odd one out, asocial, distant. But in truth, she was simply a wild soul that could never fit into that stone-bound chaos into the life people have learned to call success. And only these escapes back to the earth, like gulps of fresh air, help her
AI search visibility has become the new vanity metric, and most teams are measuring the wrong number. The AI visibility tools multiplying across the market count how often a model mentions you, or cites you, when someone types a prompt. That number feels like progress because it looks like the
