Listen up, marketing sharks, because Shark Week has a fin-tastic business plan to keep fans interested even after nearly four decades. Started on the Discovery Channel in 1988, Shark Week has expanded far beyond TV screens into real-life activations and partnerships that keep fans engaged, whether that’s driving long distances
Cloudflare and the three major browser makers want to prove there is a human behind your traffic. They announced how on June 22, 2026, as more and more of that traffic comes from agents with no human behind it at all. PACT answers the case where a person is in
AI is speeding up marketing production. Measurement hasn’t kept pace. Marketers are 68% more likely to measure email and landing page performance by click-through rate than by revenue or pipeline influenced, according to a new report from marketing production platform Knak. The finding exposes a gap between adopting AI and
ChaChaanTeng could afford to explore such novelty across the project because of the blank slate it was handed. “When the project first came to us, there was naturally some inspiration from Japanese vending machines, 7-Eleven culture and the Amsterdam chain, FIBO,” says Wei. “The way it’s portrayed through packaging and
Rand Fishkin, the co-founder and CEO of SparkToro, posted on LinkedIn on July 24, 2026, to say that Similarweb’s newest report would “probably infuriate” two groups at once. The AI zealots who are certain every marketing dollar should already be chasing chatbot visibility. And the AI skeptics who’ve suspected the
Compute is about to become the next big commodity in advertising. The economics demand it. AI has gotten expensive enough, fast enough, that holdco CEOs are now being asked outright how funding it won’t come at the expense of staying profitable. The IAB Europe’s chief economist Daniel Knapp put it
If you’ve been watching the laptop market over the past year, you’ll know that “value” has become a slippery term indeed. Plenty of brands claim it, far from all deliver it, and almost none manage to combine premium build quality, modern performance, and genuinely useful battery life at a price
WP Engine announced Commerce Connect, a partnership with BigCommerce that enables ecommerce stores to scale to the next level without any downtime or changes to SEO. Most importantly, Commerce Connect is not about replacing platforms but enabling a safe way to modernize and grow to the next level while preserving
The numbers $76 billion: Amazon’s 12-month advertising revenue. $20 billion: The company’s Q2 ad revenue, up 26% year-over-year. $200.6 billion: Second quarter net sales, up 20% year-over-year. $42.2 billion: AWS revenue, a 37% year-over-year increase. 36 million: Viewership for Amazon Prime’s show Off Campus within the first 12 days of
