As the undisputed Queen of Pop returns to the dance floor with her upcoming 15th studio album, Confessions II, Absolut has added Madonna to its long list of celebrated artistic collaborators. Inspired by Absolut Vodka’s long-running “Absolut Perfection” campaign, which reimagines its bottle silhouette, “Absolut Icon” reframes the brand’s signature
Anna Öhrling is the co-founder and CEO of Onward, an impact agency guided by sustainability. social impact and storytelling. With a background in advertising, Anna led sustainability strategy at Revolt, working with big brands including Mars, L’Oréal and Danone, before co-founding Onward in 2025. With a passion for balancing commercial
Google is complying with a new law in Tennessee that makes it accountable to small businesses in the event of blacklisting from search results or having their reviews removed. The new law is part of a broader societal concern about big tech monopolies that could harm small businesses. Google published
Marketing teams are under growing pressure to prove that AI can deliver real value, such as generating revenue, achieving mission success, and reducing costs. The early phase of AI adoption was defined by pilots, productivity gains, and tool exploration. Those efforts helped organizations learn about the burgeoning technology, but they
Expressive portraits illustrations, combining hand-drawn watercolor and pencil techniques with digital finishing. Source link
Apple introduced Siri AI at WWDC this week. Two details matter for search marketers more than anything else in the keynote. Siri can now pull up-to-date information from the web and generate answers on virtually any topic. And it’s built into Spotlight on iPad and Mac, where people already type
Publicis and The Trade Desk have made up, which is either a triumph of negotiation or a sign the whole thing was never quite as dramatic as it seemed. The resolution, announced earlier today (June 12) in a joint statement, came after months of public rebukes, audits and no shortage
We caught up with artist and designer Yinka Ilori MBE as his colourful new solo show Joy Through Resistance opens at Cristea Roberts Gallery in his home city, London. A display of the artist’s most personal work to date, the show features over 20 new and recent pieces across painting,
The United States government has issued a national security legal order to Anthropic to suspend access to their new Fable 5 and Mythos 5 AI Models. The order effectively compels Anthropic to cut access for everyone as it would essentially be impossible to check foreign national status. Export Control Directive
The revolving door of chief marketing officer (CMO) hires and marketing reshuffles continues. We’ve rounded up the U.S. and global marketing leadership moves you need to know about for the week ending June 12. – Canadian intimates and apparel brand Knix, known for body-positive and taboo-breaking marketing around period underwear, has
