In the latest “every surface becomes shoppable” news, more platforms are inking deals and rolling out shoppable ad formats across the open web. As more media environments become points of purchase, attribution and measurement remain the thorn in the side of commerce execs. In early December, Pinterest announced a partnership
If, like me, you tend to leave everything until the last minute – then here’s your friendly reminder that Christmas is just over a week away. That means there are limited days remaining to get things ordered in and delivered on time if you’re shopping online. Don’t stress just yet.
Safari 26.2 adds support for measuring Largest Contentful Paint (LCP) and the Event Timing API, which is used to calculate Interaction to Next Paint (INP). This enables site owners to collect Largest Contentful Paint (LCP) and Interaction to Next Paint (INP) data from Safari users through the browser Performance API
Live sports viewing continues to be a major draw for the broadcast segment, shattering last month’s record and posting its best month since November 2024. According to Nielsen’s monthly gauge report, which provides a snapshot of total TV and streaming consumption, the broadcast segment increased by +0.3% from October to
As culture becomes even more fleeting, we can see you want to grab onto history. The 2025 top spot goes to our interview with Blur drummer Dave Rowntree on his photographs of the Britpop band’s rise to fame, documenting the mundanities of their pre-fame youth – like nap times and
Spam is back in search. And in a big way. Honestly, I don’t think Google can handle this at all. The scale is unprecedented. They went after publishers manually with the site reputation abuse update. More expired domain abuse is reaching the top of the SERPs than at any time
Google’s Nick Fox, the SVP of Knowledge and Information at Google, said in a recent podcast that doing optimization for AI search is “the same” as doing optimization and SEO for traditional search. He added, you want to build great sites, with great content, for your users. More details. This came
Metacritic has revealed the worst-scoring games of 2025, and sitting at number one is MindsEye, a game that arrived wrapped in promises of revamping how open worlds work and instead crashed headlong into its own hype. Built by Build A Rocket Boy and led by Leslie Benzies, formerly of Grand
Since search engines started sending traffic to websites, the balanced relationship has always served both parties. Publishers allowed search engines to crawl and index and in return search engines sent traffic and readers to the pages. That unspoken agreement allowed publishers to support their work through ads and affiliate revenue.
From AI search and commerce media to measurement and consolidation, we share the seven trends that will shape marcoms over the coming year. Source Source link
