Marketers have spent years defending against hackers, but the bigger risk may come from the software marketers use. Now that research has found martech vendors routinely taking companies’ customer data, marketers must put an end to it. That will require a sea change in how marketers think about vendors and
Meta, a company named after its biggest flop, has managed to unleash a product that makes Facebook’s many controversies look mild. It calls them Meta Glasses, but the world is calling them “pervert glasses”, and they could be the company’s biggest liability yet. Fitted with microphones and ultra-HD cameras, the
I got tired of watching the industry treat “an AI bot fetched it” and “ChatGPT said it helps” as evidence that llms.txt does anything, so I invented a standard called cats.txt: a text file in which you formally declare your office cats, their jobs, their breeds, and how often they
Creator agencies are turning into entertainment studios. But unlike traditional studios, marketers are the ones footing the bill. More of them want to back up the “make content, not ads” mantra with actual budget, and that’s driving demand for specialist talent so high that creator agencies are either rebuilding themselves
In the first half of 2026, search behavior shifted under our feet, software valuations cratered on sentiment rather than proof, and companies blamed layoffs on AI long before anyone could show the receipts. Kevin Indig posted a link on LinkedIn last week to his AI Halftime Report, H1 2026, and
On Aug. 6, measurement giant Nielsen announced it was looking to acquire ad verification company DoubleVerify in an all-cash transaction worth more than $2 billion. The deal, which is expected to close by the first quarter of 2027, takes DoubleVerify private and gives Nielsen more tools in the digital media
Tickets are now available for Nicer Tuesdays London, on 1 September at EartH Hackney, featuring another selection of brilliant creatives curated just for you! This time around, chief editor Katy Hundertmark and art director Hamid Sallali from Foam Magazine will be taking us through the origins of the magazine, its
Google’s former Chief Scientist, who helped Google become the AI and Search powerhouse that it is today, was recently interviewed by Diana Hu of Y Combinator. He explained that the model people use is increasingly not as important as how the model is used within a larger system of tools,
The Trade Desk missed its second-quarter forecast. Advertisers buying on price, not value, are a big part of the reason why. So now it’s betting on measurement so clear they can’t keep doing it. Key to those efforts will be a new measurement framework, which is in alpha. CEO Jeff
