AI was supposed to make marketing faster, smarter, and more efficient. In theory, it does. But in practice, many teams are moving so quickly to adopt AI that they’re using it reactively instead of strategically. Instead of streamlining work, they’re creating new friction. I’ve watched clients adopt an AI tool
The youngest Turner Prize nominee to date, artist Rene Matić’s work spans photography, film and sculpture, often weaving through themes of identity, nationality and belonging, as well as feminism and queerness. The artist has just been awarded the Deutsche Börse Photography Foundation Prize for their project As Opposed to The
Google Search now routes searchers to the domain’s own AMP host pages. Google will no longer use the AMP viewer, AMP Cache, or signed exchanges for AMP serving. AMP content will continue to rank like any other web page. Google Search now takes searchers directly to a domain’s AMP host
Bose Studios launched last month. But the music company’s entertainment division is the culmination of a strategic shift that has been years in the making. It already accounts for one-third to 40% of the brand’s marketing, CMO Jim Mollica told Digiday at the Cannes Lions Festival of Creativity last week.
Lego has launched a five-set collection built around Olivia Rodrigo; the first time the company has dedicated multiple sets to a single musician. The range, launching globally on 1 August, includes a vinyl display, a guitar-shaped storage case, a concert moon scene, a dual acoustic-and-electric guitar build, and a personalised
Google Search Advocate John Mueller highlights a new case study explaining why certain Largest Contentful Paint improvements often fail to produce results. In a layout that varies by store, the browser may focus on the wrong element, causing all subsequent optimizations to target something that was never the LCP in
This is TVNewser’s basic cable network ranker and cable news report for the week of June 22, 2026. Fox News and MS NOW concluded the week with some positive momentum as they recorded individual wins in total viewers during total day and the Adults 25-54 demo during total day, respectively.
Most brands think they’re running the PESO Model. They’re not. Aquila Mendez-Valdez shares 3 signs that separate real integration from a very expensive costume. The post The Devil Wears the PESO Model®: Why Most Companies Fake Integration first appeared on Spin Sucks. Source link
Last week, I argued that habitual publisher traffic – direct and branded – has been eroding for years, and that the under-35s are leading the charge. Not directly provable, but a theory. Now that I am no longer part of that cohort, it’s easier to pin the blame on them.
