Apple has just dropped five new releases, and today’s announcements seem aimed squarely at the creative market. While yesterday’s iPad Air was sort-of exciting for some creatives (digital artists will like the M4 speed), today is much more meaningful. In short we’ve got: New MacBook Pro M5 Pro and Pro
Learn how to run the PESO Model® as an operating system, not four separate tactics. Gini Dietrich walks you through how to use integration to build momentum. The post Why the PESO Model® Falls Apart Without Integration first appeared on Spin Sucks. Source link
Builderius has released an experimental AI integration that connects Anthropic’s Claude to live WordPress projects through the Model Context Protocol. The release enables the AI to read the full state of a Builderius template and apply structural changes directly inside the visual development environment. Instead of generating isolated snippets of
Google has quietly published a new help page explaining how its Universal Commerce Protocol works, giving merchants a clearer look at how checkout flows now operate across Google surfaces. The new documentation breaks down how UCP and its UCP-powered checkout enable a native Buy button that keeps the entire transaction
There has recently been a fair bit of drama about Google’s patent about generating landing pages instead of sending users to websites. While it’s true that the patent is about creating landing pages it’s absolutely not true that it’s about doing it for all pages that are low quality. In
Holding companies are having an identity crisis. Between mergers and acquisitions, whistleblowers and generative AI, clients are largely overwhelmed and confidence is shaken. In the midst of scale and promises of AI-enabled tech efficiencies, BBDO is repositioning itself to court clients more proactively. The Omnicom-backed creative agency this month revamped
In answering your creative career conundrums we realise that some issues need expert support, so we’ve collated a list of additional resources that can support you across things that might arise at work. If You Could is the jobs board from It’s Nice That, the place to find jobs in
Ranking in Google’s top 10 is a weaker indicator of being cited in AI Overviews than it was last year, according to an updated Ahrefs analysis. The study examined 863,000 keywords and 4 million AI Overview URLs. It found that 38% of cited pages also appeared in the top 10
Paramount ads leader Jay Askinasi is making moves. Today, Askinasi, in an internal memo obtained by ADWEEK, announced that Paramount is hiring Danielle Carney, Amazon Ads’ former head of live sports and video sales, as its new head of U.S. ad sales. The company is also bringing on Chris Brady,
I’m in Barcelona right now for the MWC (Mobile World Congress), and Honor brought me along to report on its latest exciting devices. I had a feeling we’d get to see a demo of the exciting Robot Phone, given that the company already teased this futuristic concept a few months
