I promised this one at the end of the ChatGPT teardown. I’ve since had to go back to ChatGPT again in a follow-up because it moved under me while the post was still fresh. Perplexity was next, so here it is. The question hasn’t changed, only the logo. “How do I
Principal media once again finds itself in headlines, at least in Digiday. That’s because it seems the agency holding companies are throwing any and everything they have at it to try to grow that side of the business. Several stories in Digiday last week point to this, and consultants that
Careers in art rarely follow the plan, and Thales Simonato’s began because his brother got bored with a computing course. One family swap introduced him to Photoshop and Illustrator, then 3D, and he’s never really looked back. Since then, the Brazilian artist, now based in France, has worked across advertising,
Platform properties are now open to everyone, three weeks after the rollout began. Google published a guide on reading the Search data behind social and video posts. Search Console now reports on content you publish off your own site. Search Console platform properties are now open to everyone worldwide, and
Last month, MS NOW received props for not losing any viewers in total viewers or the demo. In July, the network unfortunately is getting the wrong kind of attention as it was the only one with month-to-month declines in either of the measured categories, while Fox News and CNN registered
Quatre jours de randonnée en Haute Savoie en Octobre 2024, séjour que je m’étais fait pour mon anniversaire. Il m’aura fallu deux ans pour traiter cette série. J’ai vu de magnifiques paysages et fais des rencontres magiques. Comme l’observation pour la première foi d’un gypaète. Mais ce moment correspond aussi
If you approach European search strategy as a single, unified market, you’ll miss how fragmented and how regulated discovery actually is across the region. This article is the European companion to my recent look at APAC search strategy. Google is still dominant almost everywhere, but the mechanics behind that dominance
The best AI workflows create more time for the work only people can do. That was driven home to me when I spoke with Cathy McPhillips, chief marketing officer at SmarterX at MAICON, the AI marketing conference. While we were talking, she had an AI agent running in the background.
“Journalism is moving through a fundamental shift,” says James Sedgwick Yeung from Overview, a strategy and brand office working with founders in emerging industries (such as medical cannabis, financial and medical tech and creator economies). “Audiences are no longer only looking to institutions to tell them what is happening. They
If entity mapping feels familiar, that is because you already ran this play. It is the knowledge graph conversation you were having in 2021, wearing a 2026 outfit. The vocabulary migrated almost intact: entities, not strings; disambiguation; sameAs; relationships between nodes; feed the structure; and the machine understands you. Pull
