Marketing Talent & Staffing Industry News | The Gradient Group

Featured Stories

Ad Tech Briefing: Platforms’ measurement transparency moves into view

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Nichiha USA appoints Merlot Marketing as Agency of Record

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Gorilla Glue Sticks To Betty As Creative AOR

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‘Bells’ Are Ringing: MiltonOne Updates Hershey’s Holiday Tradition

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Alex Cooper’s Unwell Hydration Rebrands, Expands Into Energy Drinks

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Meet ADWEEK’s 2025 Agency of the Year Winners

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IBM accelerates cloud drive with $11 billion Confluent deal as AI demand booms

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Interactive TVOOH: The Future of Fan Engagement

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Dropbox: Is Digital Clutter Costing Your Business?

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Industry News

Year of the Horse :: Behance

Celebrate the vibrance of Tết with this special collection of money envelope illustrations. Each design features one of six majestic horses, illustrated in a Vietnamese traditional art style that symbolizes strength, progress, and good fortune. Complementing the horses are six iconic symbols of spring and fortune: peach blossom, golden apple,

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Why scalable agency growth relies on ad tech built for CFOs

Amol Waishampayan, co-founder, fullthrottle.ai Agency leaders love to talk about attribution, outcomes and optimization. But when sitting with an agency CFO, the conversation shifts fast. It’s not about campaigns, it’s about capital. Most CFOs, whether at a holding company or an indie shop, quietly wake up thinking about the following:

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Mysterious KPop Demon Hunters clue found on Netflix

Along with news that KPop Demon Hunters has bagged three Golden Globe nominations, we’re also hearing that people have spotted a telling clue that some bonus content could be on the way soon. Excited fans have posted on X with screenshots of their Netflix accounts showing a mysterious box titled

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