This week’s Ask a PPC addresses one of advertisers’ most frustrating fears: “I suspect my account has click fraud. What checks can I do to confirm this, and what can I do about it?” Click fraud is easily one of the most frustrating pitfalls in managing a paid media account.
Agency trading desks spent a decade trying to live down what they were. Horizon Media thinks it’s finally figured out what they should become. It’s building what it describes internally as an “orchestration and intelligence” layer that sits above ad tech rather than alongside it. The idea: plug every relevant
There’s semantic lore behind Bravas Graphix, a Brussels-based design duo composed of Paul Peyrolle and Jules Rousselet, who describe themselves as the “two protagonists” behind the mini-studio. Bravas comes from the dialect local to Sommières, a village between the Camargue and the Cévennes, where the duo are from, and it
WordPress co-founder Matt Mullenweg responded to Cloudflare’s announcement of EmDash as the spiritual successor to WordPress by invoking Will Smith’s Oscars slap, telling Cloudflare to keep the WordPress name out of their mouth. Cloudflare’s CEO responded with a tweet that invoked the WordPress name. Mullenweg ultimately edited his blog post
These are the morning show ratings for the first quarter of 2026 and the week of March 23. First Quarter 2026 The conclusion of the first three months of 2026 continued with the status quo, with NBC News’ Today being the most-watched morning show in total viewers and the Adults
When it comes to personal work, Felix Riaño is always looking for “happy accidents”. Born and raised in Colombia and currently working in the UK at Atomhawk, he draws inspiration from comics, movies, and weird internet stories. Felix is a senior concept artist whose work sits at the intersection of
When I started updating an online course I’m teaching, I kept returning to the same uncomfortable observation: The content marketing profession has gotten remarkably good at producing content nobody wants to read. That’s not a knock on the people doing the work. It’s a structural problem created by an industry
Sales and marketing alignment has been a “priority” for years. And yet, for most organizations, it’s still more aspiration than reality. New data from Unbounce’s “The Anatomy of Aligned Go-To-Market Teams” report shows that just 56% of GTM professionals consider their organizations highly aligned — meaning shared goals, shared data
Hotel Vila Inglesa is part of Campos do Jordão’s collective imagination. Founded in 1948, it directly influenced the city’s architecture, giving guests an elegant atmosphere and panoramic views. It even hosted Brazil’s national team in 1962. A true symbol of tradition and affection, it offers an exceptional stay for families
A lot of PPC managers are going to get asked about ChatGPT Ads over the next few months. That was probably inevitable the moment OpenAI moved beyond testing ads and started building a real monetization story around them. The initial pilot was easy enough for most advertisers to ignore. It
