Marketing Talent & Staffing Industry News | The Gradient Group

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After 20-Year Break, Levi's Is Back In The Super Bowl

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This is the No. 1 best-paying job that doesn’t require a college degree, says new report

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The top 10 fastest-growing jobs in the U.S. and where they’re hiring the most, according to LinkedIn

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Why Most People Miss Out On Billion-Dollar Opportunities

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H&M Introduces AI-Generated Model Twins for Digital Campaigns

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Why MrBeast’s search for a head of viral marketing matters to marketers

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4 trends marketers must follow in 2026

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B2B marketing on TikTok: What you need to know

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LEVEL UP: Essential Skills & Strategies to Kickstart Your Creative Career

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The ‘Marty Supreme’ Factor: How A24 Created A Viral Spectacle

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How L’Oréal Unlearned Advertising And Boosted Creator Results 55%

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McKinsey Says It Saved 1.5 Million Hours With AI—but That It Can’t Replace These 3 Job Skills in 2026

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The complete Super Bowl 60 ad tracker for 2026

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CES 2026: 7 biggest news stories across TVs, laptops, and other weird gadgets you missed

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Paid Vs. Organic Link-Shares: Facebook Limits Unverified To Just Two Per Month

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Unilever Won’t Replace the CMGO Title as Esi Eggleston Bracey Exits

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The New Way to Work With AI in 2026

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Hidden Fatigue: How Digital Devices Drain Professional Well-Being

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The campaigns that caught marketers’ attention in 2025

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MarketCast Report Crushes Gaming Stereotypes: Female Gamers Now Rival Men in Gaming, Reshaping How Brands Should Advertise

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The Vibe Marketing manifesto

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Industry News

Lloyds expects over £100m in value from AI

Generative AI delivered £50m of value for Lloyds Banking Group in 2025, with the firm predicting it will create more than £100m in additional value this year. The company rolled out more than 50 AI use cases last year, focused on areas such as enhancing customer interactions and query resolutions,

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After 20-Year Break, Levi’s Is Back In The Super Bowl

After more than two decades off the Super Bowl stage, Levi Strauss & Co. is returning to the Big Game. The denim giant revealed the move during its latest earnings call, positioning the high-profile ad buy as the next phase in a broader brand turnaround. Levi’s reported a 7% sales

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Only in the winter :: Behance

Quote: Ruth StoutPhotos: Lena Sanver “There is a privacy about it which no other season gives you…. In spring, summer and fall people sort of have an open season on each other; only in the winter, in the country, can you have longer, quiet stretches when you can savor belonging

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WTF is vibe coding? – Digiday

Generative AI is everywhere, whether you like it or not. Content creation is no exception, with AI influencers signing brand deals and real-life influencers using AI tools to help plan their content schedules or write scripts. The latest trend? Vibe coding, a new way for creators to build advanced computer

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