Marketing Talent & Staffing Industry News | The Gradient Group

Featured Stories

Dropbox: Is Digital Clutter Costing Your Business?

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AT&T’s head of business operations shares her 2 favorite interview questions — and red flag responses

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Pringamabobs is a New Line of Characters Inspired by Stacked Crisps

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Amazon Workers Issue Warning About Company’s ‘All-Costs-Justified’ Approach to AI Development

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Omnicom Closes $13B IPG Deal, Uniting Rivals in Industry-Shaping Acquisition

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College grads face one of the toughest job markets in a decade — ‘Right now is a really difficult time to find a job,’ expert says

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Trump’s cheap stuff blunder

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Bros really are dominating podcasting

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Havas Reportedly Exploring a Deal with WPP

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Industry News

The classic influencer agency model is fundamentally challenged

To see where the value is concentrating in any industry, follow the acquisitions. In the creator economy, it is gravitating toward software that standardizes how brands find and work with creators. The influencer shops that once drew investor enthusiasm are now ceding ground to tools that promise scale, predictability and

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