Together with Tero Saarinen Company, we created a cultural brand strategy and visual identity for one of the world’s leading contemporary dance companies. The renewal translates a unique artistic philosophy into a distinctive performing arts brand, strengthening communication, audience engagement and cultural storytelling. Source link
Gini Dietrich shows you why reputation management now includes what AI says about your brand—and the four moves to audit, correct, and own that narrative. The post Reputation Management Now Includes What AI Says About Your Brand first appeared on Spin Sucks. Source link
There’s a report that blocking AI training bots with Cloudflare is also blocking legitimate Googlebot and Bingbot from indexing a website. Cloudflare recently announced that this would happen beginning in September. It’s unclear whether this is a fluke or user error but it does serve as a reminder to be
OpenAI appears to be experimenting with a new ChatGPT advertising format that replaces the traditional destination website with a conversational AI agent tailored to each business. Instead of sending users to a landing page, clicking an ad would open a business-specific ChatGPT conversation equipped to answer questions, surface products, and
By adopting the process of traditional crafts such as tufting, embroidery, knitting and printmaking, Malmo-based artist Daniela Doe’s work explores how the elements of graphic design that we normally interact with digitally can transform into something more tactile – like her embroidered animations. Rooted in typography, these moving pieces made
Snapchat announced that its recommendation algorithms will reward human-authored videos in its Spotlight feature and will no longer recommend “wholly AI-generated videos.” The move comes against the backdrop of the EU Commission’s recent AI transparency law and anxiety towards AI felt by Snapchat’s dominant demographic, Gen Z users. Gen Z
After the runaway success of creator-led films this year, Hollywood is hungry for creators and is looking to gobble up more and more of their IP. But the Backrooms and A24 copyright show there could be some bumps ahead. Acquiring IP that has been planted, cultivated, and propagated online calls
Last month, Coca-Cola launched a brand overhaul, updating its iconic identity with a cohesive ecosystem that could perform across packaging, retail, and digital channels. As with all big brands debuting a new look, it made quite the fanfare over what was essentially a fancy facelift. So what did rival brand
A critical vulnerability in the WooCommerce Social Login WordPress plugin enables unauthenticated attackers to log in as any existing user, including an administrator. The authentication bypass vulnerability is rated 9.8 out of 10 and affects all versions up to and including 2.8.7. WooCommerce Social Login Plugin The WooCommerce Social Login
The ‘80s called, and Jazzercise is making a comeback. The global dance and fitness brand is heating up for a refresh with the help of Atlanta-based indie Super Nice, which it just named its new creative agency of record. Super Nice co-founder Jared Kozel told ADWEEK the fitness brand reached
