Google’s Universal Commerce Protocol can now handle shopping carts, live catalog queries, and loyalty program benefits for AI agent transactions. On March 19, Google announced three new UCP capabilities and a simplified onboarding path through Merchant Center, two months after Google and Shopify unveiled UCP at the National Retail Federation conference in January 2026.
Ad tech’s shift from an industry littered with point solutions to one built around integrated stacks has been underway for a while. It was only a matter of time before the acronyms followed. Unified advertising platforms (UAP) is one such term. It hasn’t fully landed in the industry’s vocabulary yet,
Combined with a colour approach drawn from nature’s most expansive palette, filled with leaf-spots, powdery mildews, constellations of rusts and blights, the mould is unpredictable and oddly beautiful. The quiet logic and bold textural imagery built within this design system includes Modernisme, Uncommon’s biologically-thriving typeface, inspired by experimental, biomorphic letterforms.
OpenAI wants you to know that its technology helps you figure out what to cook for dinner. Google wants you to feel the warmth of a family settling into a new home with Gemini by their side. Anthropic would like you to see its Claude as the clean, trustworthy alternative
The final week of April saw NBC News’ Today and ABC News’ Good Morning America continue to battle it out for first place in total viewers. Today’s lead over GMA shrank to just 56,000 total viewers, signifying the intense competitiveness between the two morning shows. Meanwhile, all three networks grew
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Welcome to the week’s Pulse: updates affect how links appear inside AI search results, which types of sites gained or lost visibility in the March core update, and how Google’s Preferred Sources feature works across new markets. Here’s what matters for you and your work. Google Adds More Links And
AI use is now commonplace among consumers. Prophet’s new “2026 AI-Powered Consumer Report” found that generative AI adoption has climbed to 73%, up sharply from 45% in 2024, showing how quickly these tools have become part of daily life. At the same time, enthusiasm around AI has started to cool.
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