There are a lot of reasons why the announcement of Metro 2039 was important, not least because the game has been made in the shadow of the Ukrainian war with Russia (developer 4A Games is Ukrainian-Maltese studio, founced 20 years ago in Kyiv), but because it also represents a pushback
Welcome to the week’s Pulse: updates affect what Google considers spam, what happens when you report it, and what agentic search looks like in practice. Here’s what matters for you and your work. Google’s New Spam Policy Targets Back Button Hijacking Google added back button hijacking to its spam policies,
\ We’re experiencing a conflict between the economic pressure to produce quick and cheap research results and the scientific demand for rigor. Hundreds, if not thousands, of lifelike personas can be generated within minutes by vendors promising strong results. But these often operate as methodological black boxes, producing outputs that
OFF – Biennále Budapest – 2025 – Poems of Unrest In 2025, the OFF-Biennale Budapest celebrated its tenth anniversary, with the 5th jubilee edition focusing on the concept of security. As multiple crises intensify and converge – fueled by far-right political agendas, wars, the cost-of-living and housing crises, and the anthropogenic
Surveyed Gen Z workers leaned toward human-only output. AI-assisted work remained a secondary choice. Workplace attitudes toward AI look more skeptical than last year. Gen Z workers surveyed by Gallup said they would trust work done without AI over AI-assisted output by more than 2-to-1, with the gap widening.
For the better part of a decade, CPG companies hired marketers who could optimize a media plan. Now, they’re hiring ones who can save a brand. When Smuckers went looking for a new CMO earlier this year, it didn’t reach for a performance marketer. It hired Katie Williams, the former
Sam Blenkinsopp built Trippin a decade ago on exactly the premise that the best recommendations come from real people – “People actually creating culture on the ground like DJs, chefs, designers, artists.” The result of ignoring that, he says, is what urban theorists call AirSpace: a global monoculture of exposed
Google is rolling out updates to AI Mode in Chrome. Clicking a link in AI Mode on Chrome desktop now opens the webpage in a side panel. The updates are live in the U.S. and will expand to more countries soon. Google is updating AI Mode in Chrome with
The numbers $2.8 billion — Netflix’s payment received for Warner Bros. Discovery backing out of merger deal in favor of Paramount’s offer. 2X — Netflix ad revenue projected to double, reaching $3 billion in 2026. 16% — Netflix revenue growth in Q1 year over year, due to membership growth, price
While we already knew Uncommon created the striking visual identity for OFFF Festival 2026, today revealed a surprising secret about the way it was made. Introducing “Cultured” during his opening keynote this morning, Nils Leonard asked creatives if they’d been to any of the series of mixers held by Uncommon,
