Marketing Talent & Staffing Industry News | The Gradient Group

Featured Stories

Once Unimaginable, Publishers Are Preparing to Opt Out of Google Search

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Vitaminwater doubles down on content series celebrating local art

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The 2026 Forbes World’s Most Influential CMOs List

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When AI Puts Gen Z in the C-Suite

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Inside StreetEasy’s decade of iconic NYC subway ads

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Nike versus Adidas: Who’s spending more in race to claim the World Cup crown?

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Industry News

Mini Cooper Grand Prix

Mini Cooper Grand Prix marketing and advertising campaign imagery photographed with Mike Cooper OBE for the Cooper Car Company at Calvert Studios and Longcross Film Studios Source link

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“The truth is we are in sales”

Without the structures and parameters of conventional work places, career progression in the creative industry can become hazy. How do you measure your professional growth with no yardstick to compare it to? In this week’s Creative Career Conundrums, Katie Cadwell offers her advice on the matter. Source link

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WNT Regains First in Demo

ABC World News Tonight with David Muir returned to its usual first-place position in both total viewers and the Adults 25-54 demo for the week of August 10. WNT retook the demo lead over NBC Nightly News with Tom Llamas, courtesy of an additional 130,000 viewers. The bounce-back was significant,

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What actually gets attention (and what gets ignored)

Marketing leaders and operations teams have access to more distribution channels and creation tools than ever before. But the ability to publish at scale hasn’t made buyer attention any easier to secure. In fact, the endless volume is actively pushing audiences away. At the MarTech Conference, free and online Sept.

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Illustration inspired by retro-tech and fuelled by open web counterculture. Source link

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Events

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