A more diverse customer set could give big media companies like Comcast the same resilience to market shocks as Meta and Google enjoy, but persuading enough performance-minded brands to try CTV — and they’ll need a lot of them — takes constant effort. For Comcast, that effort means stacking up
Bit by bit, advertisements are creeping onto ChatGPT. OpenAI’s ads push has been met with intense scrutiny. It’s a potentially huge revenue driver, and it also raises questions about privacy, personalization, and bias in its chatbot. Business Insider viewed data on tens of thousands of recent ChatGPT prompts collected by two adtech
Over the last year and a half, the reasoning models of the world’s leading AI labs have grown more sophisticated, better at adhering to instructions, and capable of completing multi-step processes. That has resulted in a surge in demand for AI agents, bots capable of autonomously executing 10-plus-step processes on
We recently compiled a list of the 10 Most Widely Held Stocks by Individuals in 2026. Netflix, Inc. (NASDAQ:NFLX) is one of the most widely held stocks. TheFly reported on May 14 that TD Cowen reiterated its Buy rating on NFLX and maintained a $112 price target. The firm highlighted disclosures from
At major advertising award shows, most of the work lives or dies in the entry’s case study—the compressed two-minute film explaining why an idea mattered, how it worked and why it deserves to win. Because these films are one of the industry’s highest-pressure forms of storytelling, they have spawned a
Curt Garner, chief strategy and technology officer at the chain, explains how a “Summer of Extras” effort builds on and gamifies its recently relaunched rewards program Chipotle Mexican Grill is bringing back its “Summer of Extras” promotion as a way to build on its recently relaunched rewards program, per details
AI systems are now answering questions about your business. The problem is that they are often getting it wrong. Consider the typical situation. A brand’s products, services, expertise, locations, leadership, and relationships are distributed across dozens of pages. An AI model retrieves fragments from those pages, stitches them together probabilistically,
Dentsu has undergone a shift in top management on a global scale, with new global CEO Takeshi Sano in charge of an agency holding company that sits just under the Big Three — Publicis, Omnicom and WPP — but has taken its lumps over the last few years as it
It’s Nice That (INT): Can you guys introduce Los Campesinos! for anyone in our audience who may not know about you. Gareth Campesino (GC): Depending on who you ask, Los Camp! are either the UK’s first and only emo band, a bastion of principled independence and better than ever, or
Amazon sued Perplexity over its Comet browser shopping on Amazon under user authorization. On March 10, 2026, a federal judge in the Northern District of California issued a preliminary injunction blocking Comet from accessing Amazon’s logged-in pages. Roughly a week later, the Ninth Circuit Court of Appeals paused the injunction
