Creative leaders from Leo, Dentsu and M+C Saatchi and more reveal the campaigns they believe have the best chance of taking home a Lion this year. Ahead of the Cannes Lions Festival, The Drum asked some of the industry’s leading creatives for their predictions on the stand-out work of the
SEOs all know how important reviews are as a local SEO ranking factor and decision maker for users. But how many SEOs are actually using the review content to help with their roadmapping and content updates? Reviews are typically looked at as a reputation task, and the focus is on
Not too long ago, TikTok was postured as the future of search. Where Google returned links, TikTok served short-form videos showing people how to cook, where to eat and what the ingredients actually looked like. Then large language models (LLMs) arrived and rewrote the dynamics of search entirely. That doesn’t
Q&A with Steve Fachiri and Tracey Day of Harvey Lloyd Screens and Owen Gildersleeve, curator of 50 Years of Print. It’s Nice That (INT): To start – I’d love to hear a bit about your personal connections to Harvey Lloyd Studio, Owen? This isn’t the first show you’ve all worked
Google revealed at I/O 2026 that AI Overviews now has more than 2.5 billion monthly active users. What it did not reveal is how those users actually behave once an Overview appears. New data from GWI, the consumer research firm whose surveys represent 3 billion individuals globally, fills that gap
Brands celebrated the New York Knicks’ improbable run to glory, after the team won their first NBA championship in 53 years on Saturday. As fans reveled on the streets of New York City, Nike captured the emotion of the historic moment with an ode to the Knicks and the New
For me, indie game Motorslice is one of the year’s sleeper success stories. It has a visual design that feels familiar, but with the confidence to do more than just replicate; it’s partly a love letter to brutalist megastructures, but also a nostalgic nod to some of the 3D action
Google is giving advertisers more time to prepare for the transition from Dynamic Search Ads (DSA) to AI Max for Search. In a LinkedIn post, Google Ads Liaison Ginny Marvin announced that the automatic transition deadline has moved from September 2026 to February 2027. According to Marvin, the change comes
If you’re reviewing a year of AI activity and still feel like nothing meaningful changed, you’re not alone. Many companies are measuring activity rather than building a strategy. That distinction matters because it is the difference between scattered experimentation and durable advantage. You can spend real money, create real internal
