Marketing Talent & Staffing Industry News | The Gradient Group

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TikTok pitches advertisers on bold new chapter under US joint venture

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In its latest brand ‘reset,’ Burger King is owning up to mistakes

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Why stores are becoming social spaces as AI reshapes retail’s role

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Sprite’s brand refresh is juicy, crispy, and ready to drink

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The Ad Dollars Disney Could Lose If The Bachelorette Stays Canceled

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11 creative campaigns to know about today

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Apple Is Set to Put Ads in Apple Maps in Services Push

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Industry News

Women Are on the Front Line of AI Disruption

Women are on the front line of AI disruption. Gini Dietrich describes why we face the highest risk—and how to protect our power and value. The post Women Are on the Front Line of AI Disruption first appeared on Spin Sucks. Source link

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Hightouch streamlines the ad ecosystem with data partnerships

Hightouch announced today direct data onboarding integrations with The Trade Desk and Yahoo DSP.  The integrations will allow media networks to list and monetize audiences in self-service ad marketplaces without paying secondary marketplace fees. Hightouch said this will roughly halve total marketplace fees compared to traditional onboarding options. Those traditional

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Brand Identity for NY based brand AUGUST NEW YORK :: Behance

(Client) AUGUST NEW YORKBenji Batiste (Service) Brand IdentityApplication design (Tools) FigmaAdobe IllustratorAdobe IndesignAdobe Photoshop (Description) Brand Identity System and Web Page Design for NY based florist brand AUGUST NEW YORK.AUGUST is a floral design house operating in the logic of architecture and the discipline of couture.Botanical material is sculptural media. Their work is

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