Most growth audits are a performance. Someone shows up with a slide deck, interviews a few stakeholders, and delivers a 40-page PDF that lives in a drawer. The team feels busy for three weeks, and nothing changes. I’ve been on both sides of that transaction, and I got tired of
Marketing budgets are all but flat, but chief marketing officers are being tasked with juggling investments marked for media, creative and AI on the same departmental balance sheet, according to Gartner. Advertisers currently spend 7.8% of company revenue on marketing on average, a paltry increase of 0.1% compared with last
As David Lynch once said: “the film is the thing”. And for Hull-based comic book artist Jake Machen, it’s also an uncomplicated matter: “the comic is the comic”. That’s why he made a whole comic just to say it. His comic collection Verdant Dreams looks authentically retro, like alternative anime
WordPress announced that the real-time collaboration feature will not ship in the upcoming 7.0 release, citing that the current approach is not yet “robust enough” to be included. The response from the WordPress community was a collective sigh of relief. A post by Matt Mullenweg in the official WordPress Make
Top of the Ticker: In celebration of America’s 250th birthday, Fox News launched a new promo campaign series honoring the people, sacrifices, and defining moments that shaped the nation. Helmed by various Fox News personalities, including primetime hosts like Sean Hannity, Jesse Watters, and Laura Ingraham, these short, cinematic tributes showcase
There’s a certain kind of artist who can tell you exactly why a character works, not in some broad ‘good design’ sense, but down to the little things, the scar placement, the tired eyes, the colours chosen for a jacket, the way a face changes when a story gets darker,
Google has removed FAQ rich results from Search after limiting them for most sites. Search Console reporting ends in June, followed by API support in August. FAQ schema can stay on your pages, but it no longer earns visible FAQ results in Google. Google deprecated FAQ rich results,
Most AI content isn’t failing because it’s low quality. It fails because it’s disconnected from how your business works. That point came up repeatedly at SEO Week, especially in sessions focused on what happens after content is published. One line stuck with me. As Will Reynolds put it, “Visibility is
