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Who Won, Who Cut and What Comes Next in Advertising

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Who Won, Who Cut and What Comes Next in Advertising

Discover the unconventional design details hidden between the pages of Neat Rodanant’s publications

Although Neat Rodanant’s graphic design work has spanned a number of mediums, she keeps finding herself coming back to books. A way to play with type and image in 3D form, the designer’s work on her BFA in Graphic Design and Sculpture at Rhode Island School of Design has consisted of a number of these

How Brands Are Increasing AI Visibility By Up To 2,000% [Webinar]

The answer is Reddit, and yes, this 90-day strategy is worth your time. Most brands treat Reddit as an afterthought. However, Reddit is where buyers finalize their purchase decisions. Reddit is where human trust gets built. Therefore, Reddit serves as a trust signal for how AI search tools determine which brands are worth recommending. AI

5 Themes That Defined Possible 2026

Possible is no longer trying to prove itself. That’s what organizer and Beyond Ordinary Events CEO Christian Muche told me ahead of the event. The sentiment rang true on the ground this week in Miami Beach, where the event, now in its fourth year, felt more polished and self-assured than in years past. Between Sunday night

The new Spectrum and THE64 handhelds have made retro gaming weird and personal again

The retro revival has been running on familiar fuel for years now – mini consoles, pixel art indies, the same SNES and Mega Drive greatest hits doing the rounds – but something slightly left-field is starting to happen, and it doesn’t come from the living room console wars, the battle of Sega and Nintendo, but

Which LLMs Are Driving Real Conversions?

AI search is sending high-intent traffic, but not equally across platforms. Which LLM is actually driving conversions in your clients’ verticals? Should GEO efforts be concentrated on ChatGPT versus Perplexity or Gemini? How do you build an AI search reporting framework clients will actually trust? ▶ Watch the on-demand webinar now to get conversion data

Your marketing automation isn’t broken, it’s overloaded

Many marketing automation systems have grown from useful tools, designed for easy scaling, into something difficult to maintain or trust. When that happens, stack performance begins to suffer. The solution is a more systematic approach to building workflows and campaigns. Clogged with a jumble of workflows and drafted, but never published emails, the automation environment

How To Show Up For AI

This post was sponsored by Uberall. The opinions expressed in this article are the sponsor’s own. Local consumers have stopped searching the way we built our marketing around. This significant change in buyer habits has been quietly happening in the last 18 to 24 months. According to recent Uberall research into AI search behavior, an

At Possible, Digiday caught up with a handful senior execs

The 7,500 attendees of year four of Possible have wrapped their meetings, and the booths are being dismantled as you read this. But day two of Possible gave Digiday the chance to catch up with a handful of executives in attendance to get their thoughts on marketing spend consistency in the face of economic turbulence,

This little book is a design archive of the most delicate memento – the Spanish napkin

While the flimsiness and crisp white nature of the napkins might seem like a cause for trouble when storing, Felipe says it’s actually a pretty easy task – they’re small and thin so don’t take up much space. He stores each one in a number of shoeboxes, divided up and ordered by region. This division

Google Search Revenue Grew 19% In Q1, Pichai Cites AI

Alphabet reported Q1 2026 earnings, with Google Search & Other revenue rising 19% year over year to $60.4 billion. CEO Sundar Pichai tied the quarter’s Search performance to AI Overviews and AI Mode, saying people are “coming back to Search more.” Q1 revenue was lower sequentially than Q4 2025, when Search & Other came in

AMC Comes Into Upfront With Bite, New Ways to Work With Advertisers

From an expanded holiday Sphere partnership to a live event for The Vampire Lestat, AMC is looking to bring some bite to this year’s upfront. AMC is fresh off a corporate name change, switching from AMC Networks to AMC Global Media. And with that global-facing presence comes new ways for advertisers to get involved with

Why Claude AI’s funding of Blender isn’t controversial (yet)

Not long ago, this story would have seen the pitchforks come out, as a prominent AI company announcing its backing of a beloved open-source, community-led art sofrware sounds like the kind of bait to get everyone frothing, but the news of Claude AI becoming a patron of Blender doesn’t seem to land in the way

Earn AI Citations: What Your Content Needs To Look Like [A 4-Article Playbook]

TL;DR The best companies aren’t panicking. Carta, Ramp, and Webflow are proving that visibility in AI search comes from connected systems where originality, speed, and credibility compound. Search is now an answer engine. Visibility depends on being cited, not ranked. Freshness fuels authority. 70% of AI-cited pages were updated within the past year. Originality wins.

How to focus marketing on high-impact work

MarTech is owned by Semrush. We remain committed to providing high-quality coverage of marketing topics. Unless otherwise noted, this page’s content was written by either an employee or a paid contractor of Semrush Inc. Mike Pastore is the Head of Content & Media at Third Door Media, the publisher of the Martech and Search Engine

Yuanqigirl Yoga Wear Rebranding :: Behance

A logo with warmth is the thread between brand order and ease. Yuanqi Girl brand rebranding— from yoga wear to everyday style, making movement a small act of self-care. The refresh in two words: restrained, effortless. The logotype follows yoga’s natural curves — no force, just comfort. Packaging in corrugated + recycled neon color, balancing

Comparison Of AI Citation Patterns Offers Strategic SEO Insights

BrightEdge published new data showing the different kinds of sites five AI search surfaces tend to show in generated answers. The data makes it possible to see how those differences shape which types of sites each AI engine shows, with strong implications for how to promote to each one. The research focused on five AI

Omnicom is using AI agents to cut out the ad tech middlemen

Omnicom has started using AI agents to buy media. On its Q1 earnings call on Tuesday, the holding company said it has already executed live buys for several clients through an agent-to-agent framework. In practice, that means software is autonomously purchasing ad inventory directly from publishers, bypassing the ad tech middlemen that Omnicom says cream

The grid system in Praktika’s new architecture identity takes inspiration from Lithuanian floor tiles

Located in a building that would be of particular interest to most architects, the National Institute of Architecture sits in a vacant central post office in Kaunas that is now a Unesco World Heritage-listed site of interwar architecture, preserved for public use. Immediately taken by the authentic Lithuanian architectural elements that have been conserved at

OpenAI Crawl Activity Tripled Since GPT-5, Data Shows

OpenAI’s automated crawl activity is estimated to have roughly tripled after the launch of GPT-5, according to a new analysis from Botify and guest author Chris Long. In Botify’s dataset, OpenAI’s search crawler is now generating more log events than its training crawler. That’s a reversal from the period before GPT-5. Long, co-founder of the

The Trade Desk’s Jeff Green Tells Agencies ‘We Want to Help’ After Months of Tension

The Trade Desk CEO Jeff Green expressed empathy for the strife of ad agencies, many of which are facing increasing margin pressure as they navigate tighter budgets, the AI boom, and shifting media supply chain dynamics. “You can’t keep taking money out of the middle, providing a higher level of service in a more complicated

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