Instead, beauty and wellbeing CMO Leandro Barreto will add enterprise duties to his remit

Esi Eggleston Bracey, Unilever’s chief marketing and growth officer (CMGO), is set to leave in January 2026 after just over two years in the role and eight years with the business.

The CMGO position will not be replaced like-for-like, Unilever confirmed to ADWEEK. Instead, Leandro Barreto, chief marketing officer, Unilever Beauty and Wellbeing, will extend his remit to include Unilever’s enterprise marketing agenda.

The move reflects what Unilever describes as the next phase of its marketing transformation, which will bring global marketing capabilities closer to its business groups, resulting in faster execution and impact.

Bracey will stay on through January to support Barreto in the transition.

A new marketing era

In 2023, Unilever (which owns over 400 brands) restructured its business around five key groups: personal care; beauty and well-being; nutrition; home care; and ice cream, which was spun off in December 2025 as the Magnum Ice Cream company

As the restructuring took hold, Eggleston Bracey was appointed as CMGO to lead the team of marketers overseeing these divisions.