Omnicom Preps for a High Stakes CES
George Manas, Omnicom’s incoming chief growth and solutions officer, outlined the company’s plans for CES 2026
With its $13.5 billion acquisition of Interpublic Group now closed, CES 2026 — taking place Jan. 6–9 in Las Vegas — is the first opportunity for Omnicom Group to show the market what it’s now capable of as a combined company.
The stakes are especially high this year, said George Manas, Omnicom’s chief growth and solutions officer.
“It’s an opportunity to share the power of the new Omnicom with a much broader audience of our clients and other market participants,” he said.
It’s also the first opportunity for Omnicom to show up as a unified brand, instead of its agencies operating separately as they have in past years.
Audrey Kemp
Audrey Kemp is a staff reporter for Adweek based in New York City.
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